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Due to ongoing concerns about COVID-19, the American Advertising Awards competition rules, categories and entry procedures for 2020-2021 have been modified to allow for the possibility of remote online judging.

In some categories, entrants are allowed and/or required to upload additional digital examples of an entry. This is intended to provide more appropriate content for the judges, should a virtual judging solution be necessary. For most categories, there has been no change from prior competition years.

Please carefully follow all online submission guidelines provided within the entry system, in order to ensure that your work is properly represented during all three tiers of the American Advertising Awards competition.

Please note that online judging is approved for THIS YEAR ONLY.

Online Entry and Judging Software

Don't have an account? Choose an entry category below to begin.

Returning Entrants: click here to access your past submissions or select a category from above to make an additional entry.

To access the Judges Portal, you will need to use the credentials sent to you by AAF National.

The American Advertising Awards, home of the ADDY® Award, is one of the industry's largest creative competitions, attracting nearly 35,000 professional and student entries each year through competitions offered through local AAF clubs. The mission of the American Advertising Awards is to recognize and reward the creative spirit of excellence in advertising.

Conducted annually by the American Advertising Federation (AAF), the local Ad Club phase is the first of a three-tier, national competition. Concurrently, all across the country, local entrants vie to win ADDY Awards - recognition as the very best in their markets. At the second tier, local ADDY winners compete against winners from other local clubs in one of 15 district competitions. District ADDY winners are then forwarded to the third tier, the national stage of the American Advertising Awards. Entry in your local Ad Club competition is the first step toward winning a national ADDY.

Welcome to the 2019-20 Daytona Beach American Advertising Awards entry site! 




Advertising Awards Can Boost More Than Egos. They can also have an impact on bonuses, client objectives and recruitment prospects.

Sponsored by the American Advertising Federation, the American Advertising Awards honor excellence in advertising and cultivate the highest creative standards in the industry. Each fall, the competition begins with contests in the nation’s 200+ AAF member clubs, where entries must be submitted and judged to be eligible for the ADDY process. Local winners proceed to 15 regional competitions, and those winners, to the national finals.

Creatives Who Win Awards Are Seen As Talented Seasoned Professionals 

Every year’s winners demonstrate the uniqueness of the American Advertising Awards because their work has not only received national honors, but has been recognized at local and regional levels as well.

Local Awards Shows Make the Ad Industry a Better Place to Work. They bring the community together, help small agencies make a name for themselves, celebrate the entire team, improve the work we do, and inspire the next generation.

Proceeds from the American Advertising Awards on all levels of competition go back into the industry through the work of the AAF and it's members, especially in the areas of advertising education and public service advertising.

It's no longer a question of whether you're good or not...
with an ADDY, you know you are.

Entering The Daytona Beach competition is the first step to winning a National ADDY!

Entry Drop-Off Day is Thursday, January 10, 2020 from 4pm - 8pm - Location: Ormond Brewery, 301 Division Ave #15, Ormond Beach
This year all digital entries, those that are online, interactive, video or audio, are entered online through this software! If you are paying online there is no need to turn anything in on entry drop-off day. If you are paying for your entries by check, please also include the manifest with the check at the Entry Drop-Off location.

You must submit examples of all Print/Physical Entries on Entry Drop-Off Day.

Winners will be announced at the AAF-Daytona Beach American Advertising Awards "ADDY Shack" Gala on February 22, 2020 at The Plaza Resort & Spa, 600 N. Atlantic Ave., Daytona Beach. 

If you have any questions about the competition, please contact our ADDY Team: Mike Rispoli: (386) 290-8989‬ or Crystal Davis: ‭(601) 408-9020. Or shoot them an email to ADDYs@daytonabeachadfed.com

Good Luck!

2020 Entry Rates:

Member Base Fee - SINGLE                  $ 90.00
Member Base Fee - CAMPAIGN            $125.00
Non-Member Base Fee - SINGLE          $160.00
Non-Member Base Fee - CAMPAIGN    $195.00
Student Base Fee                                   $ 40.00