Online Entry
& Judging Portal
Don't have an account? Choose an entry category below to begin. Logged in users may also click these to submit additional entries.
Returning Entrants: click here to access your past submissions or select a category from above to make an additional entry.
To access the Judges Portal, you will need to use the credentials sent to you by AAF National.
Judging may be hosted virtually. Please check with your local Chapter to verify requirements of physical entries. Requirement of physical entry submissions is at the discretion of the local AAF Chapter.
In some categories, entrants are allowed and/or required to upload additional digital examples of an entry. This is intended to provide more appropriate content for the judges, should a virtual judging solution be necessary. For most categories, there has been no change from prior competition years.
Please carefully follow all online submission guidelines provided within the entry system, in order to ensure that your work is properly represented during all three tiers of the American Advertising Awards competition.
Here is a quick overview of availabe categories:
SALES & MARKETING
SALES PROMOTION
Product or Service Sales Promotion
01A Catalog
01B Sales Kit or Product Information Sheets
01C Menu
01D Campaign
All product packaging.
02A Single Unit
02B Campaign
Point of Purchase
03A Counter Top
03B Free Standing
COLLATERAL MATERIAL
04 Stationery Package—Single or Multiple Pieces
05 Printed Annual Report
Printed Newsletter
06A Single Newsletter
06B Campaign
Brochure
07A Single Unit
07B Campaign
Publication Design
08A Cover
08B Editorial Spread or Feature
08C Cover/Editorial Spread or Feature—Series
08D Magazine Design
08E Book Design
Special Event Material
09A Card, Invitation, Announcement—Single Unit
09B Card, Invitation, Announcement—Campaign
DIRECT MARKETING
Direct Mail
10A Flat—Single Unit
10B Flat—Campaign
10C 3D / Mixed—Single Unit
10D 3D / Mixed—Campaign
Specialty Advertising
11A Apparel
11B Other Merchandise
11C Campaign
ADVERTISING INDUSTRY SELF-PROMOTION
Collateral
12 Brand Elements
13 Direct Marketing & Specialty Advertising (printed or digital)
14 Special Event Materials (printed or digital)
PRINT ADVERTISING
MAGAZINE ADVERTISING
15A Full Page or Less—Single Unit
15B Spread, Multiple Page or Insert
15C Campaign
MAGAZINE SELF-PROMOTION
16A Single Unit—Any Size
16B Campaign
NEWSPAPER ADVERTISING
17A Fractional Page—Single Unit
17B Full Page—Single Unit
17C Spread or Multiple Page—Single Unit
17D Specialty Advertising—Single Unit
17E Campaign
NEWSPAPER SELF-PROMOTION
18A Single Unit—Any Size
18B Campaign
BRANDED CONTENT & ENTERTAINMENT
19 Branded Content & Entertainment—Any Print Medium
OUT-OF-HOME & AMBIENT MEDIA
AMBIENT MEDIA
20 Guerrilla Marketing
21A Single Installation
21B Multiple Installations
Events
22A Single Event
22B Multiple Events
OUT-OF-HOME
Poster
23A Poster—Single Unit
23B Poster—Campaign
Outdoor Board
24A Flat—Single Unit
24B Super-sized, Extension/Dimensional, Digital or Animated—Single Unit
25A Interior—Single
25B Exterior—Single
26A Interior—Single
26B Large Venue—Single
27 Out-Of-Home Campaign
Out-Of-Home Self-Promotion
28A Single Unit
28B Campaign
ADVERTISING INDUSTRY SELF-PROMOTION
29 Advertising Industry Self-Promotion Out-Of-Home
30 Advertising Industry Self-Promotion Ambient Media
ONLINE/INTERACTIVE
Websites
31A Consumer
31B B-to-B
31C Microsites
Social Media
32A Single Execution
32B Campaign
Apps, Games and Virtual Reality
33A Mobile App
33B Website Based App
33C Games
33D Tools & Utilities
33E Virtual Reality—Single
ADVERTISING & PROMOTION
34 Web Banner Ad or Website Takeover
35 Campaign
36 Email
BLOGS & DIGITAL PUBLICATIONS
37 Blogs
38A Digital Publication—Single.
38B Digital Publication—Campaign
BRANDED CONTENT & ENTERTAINMENT
39 Branded Content & Entertainment for Online/Interactive
ADVERTISING INDUSTRY SELF-PROMOTION
40 Advertising Industry Self-Promotion Online/Interactive
FILM, VIDEO & SOUND
RADIO ADVERTISING
41A Single Spot :30 seconds or less
41B Single Spot more than :30 seconds
41C Campaign
42A Single Spot :30 seconds or less
42B Single spot more than :30 seconds
42C Campaign
Radio Self-Promotion
43A Single Spot—Any Length
43B Campaign
TELEVISION ADVERTISING
Television Advertising—Local (One DMA)
44A Single Spot :15 or less
44B Single Spot :30 seconds.
44C Single Spot :60 seconds or more
44D Campaign
Television Advertising—Regional/National
45A Single Spot—Up to 2:00
45B Campaign
Television Self Promotion / Local
46A Single Spot—Any Length
46B Campaign
Television Self-Promotion—Regional or National
47A Single Spot—Any Length
47B Campaign
ONLINE FILM, VIDEO AND SOUND
Internet Commercial
48A Single Spot—Any Length
48B Campaign
Podcast
49A Single Podcast
49B Campaign
Webisode(s)
50A Single Webisode
50B Series
BRANDED CONTENT & ENTERTAINMENT
Branded Content & Entertainment for Online Film, Video & Sound
51A Single Entry—:60 seconds or less
51B Single Entry—more than :60 seconds
52 Branded Content & Entertainment For Television
53 Branded Content & Entertainment—Non-Broadcast
54 Branded Content & Entertainment Campaign
CINEMA ADVERTISING
55 Movie Trailer
56 In-Theatre Commercials or Slides
SALES PROMOTION
57 Audio/Visual Sales Presentation
MUSIC VIDEOS
58 Music Video
ADVERTISING INDUSTRY SELF-PROMOTION
59 Advertising Industry Self-Promotion Film, Video & Sound
CROSS PLATFORM
Integrated Advertising Campaigns
60A B-to-B Campaign—Local
60B B-to-B Campaign—Regional/National
60C Consumer Campaign—Local
60D Consumer Campaign—Regional/National
61 Integrated Brand Identity Campaign—Local or Regional/National
62 Integrated Branded Content Campaign—Local or Regional/National
ONLINE/INTERACTIVE CAMPAIGN
63 Online/Interactive Campaign
CORPORATE SOCIAL RESPONSIBILITY
Corporate Social Responsibility Campaigns
64 Integrated Media Corporate Social Responsibility Campaign
PRO BONO
Pro Bono Campaigns
65 Integrated Media Pro Bono Campaign
ADVERTISING INDUSTRY SELF-PROMOTION
66 Ad Club or Marketing Club
Advertising Industry Self-Promotion Campaigns
67A Single-Medium Campaign
67B Integrated Media Campaign
ELEMENTS OF ADVERTISING
Digital entries only for categories 74A-87 can be uploaded and do not require a physical entry.
COPYWRITING
68 Copywriting
VISUAL
69 Logo Design
70 Infographic
Illustration
71A Illustration—Single
71B Illustration—Series
Still Photography
72A Black & White—Single
72B Color—Single
72C Digitally Enhanced—Single
72D Black & White/Color/ Digitally Enhanced—Campaign
Art Direction
73A Art Direction—Single
73B Art Direction—Campaign
FILM & VIDEO
74A Cinematography—Single
74B Cinematography—Campaign
75A Animation, Special Effects or Motion Graphics
75B Computer Generated Imagery (CGI)
76 Video Editing
SOUND
77A Music Without Lyrics—Single
77B Music With Lyrics—Single
77C Music With/Without Lyrics—Campaign
78 Voiceover Talent
79A Sound Design—Single
79B Sound Design—Campaign
DIGITAL CREATIVE TECHNOLOGY
80 Interface & Navigation
.
81 Responsive Design
82 GPS & Location Technology
83 Augmented Reality
84 Mobile Interaction
85 User Experience
86 Data Driven Media
87 Innovative Use of Interactive / Technology
PUBLIC SERVICE
SALES & MARKETING
CORPORATE SOCIAL RESPONSIBILITY COLLATERAL
88A Brand Elements
88B Annual Report (printed or digital)
88C Brochure/Sales Kit
CORPORATE SOCIAL RESPONSIBILITY MARKETING & SPECIALTY ADVERTISING
89A Single Unit
89B Campaign
PRO BONO COLLATERAL
90A Brand Elements
90B Annual Report (printed or digital)
90C Brochure/Sales Kit
PRO BONO MARKETING & SPECIALTY ADVERTISING
91A Single Unit
91B Campaign
CORPORATE SOCIAL RESPONSIBILITY PRINT ADVERTISING
92A Single Unit—Any Size
92B Campaign
PRO BONO PRINT ADVERTISING.
93A Single Unit—Any Size
93B Campaign
OUT-OF-HOME & AMBIENT MEDIA
CORPORATE SOCIAL RESPONSIBILITY OUT-OF-HOME
94A Poster
94B Out-Of-Home
94C Campaign
CORPORATE SOCIAL RESPONSIBILITY AMBIENT MEDIA
95A Single Occurrence
95B Campaign
PRO BONO OUT-OF-HOME
96A Poster
96B Out-Of-Home
96C Campaign
PRO BONO AMBIENT MEDIA
97A Single Occurrence
97B Campaign
ONLINE/INTERACTIVE
98A Corporate Social Responsibility Online/Interactive
98B Corporate Social Responsibility Online/Interactive Campaign
99A Pro Bono Online/Interactive
99B Pro Bono Online/Interactive Campaign
FILM, VIDEO & SOUND
100 Corporate Social Responsibility Television
101 Corporate Social Responsibility Radio
102 Corporate Social Responsibility Film, Video & Sound
.
103 Corporate Social Responsibility Non-Broadcast Audio/Visual
104 Corporate Social Responsibility Campaign
105 Pro Bono Television
106 Pro Bono Radio
107 Pro Bono Online Film, Video & Sound
108 Pro Bono Non-Broadcast Audio/Visual
109 Pro Bono Campaign
