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Online Entry and Judging Software
Don't have an account? Choose an entry category below to begin.
Returning Entrants: click here to access your past submissions or select a category from above to make an additional entry.
To access the Judges Portal, you will need to use the credentials sent to you by AAF National.
Due to ongoing concerns about COVID-19, the American Advertising Awards competition rules, categories and entry procedures for 2020-2021 have been modified to allow for the possibility of remote online judging.
In some categories, entrants are allowed and/or required to upload additional digital examples of an entry. This is intended to provide more appropriate content for the judges, should a virtual judging solution be necessary. For most categories, there has been no change from prior competition years.
Please carefully follow all online submission guidelines provided within the entry system, in order to ensure that your work is properly represented during all three tiers of the American Advertising Awards competition.
Please note that online judging is approved for THIS YEAR ONLY.
The American Advertising Awards, home of the ADDY® Award, is one of the industry's largest creative competitions, attracting nearly 35,000 professional and student entries each year through competitions offered through local AAF clubs. The mission of the American Advertising Awards is to recognize and reward the creative spirit of excellence in advertising.
Conducted annually by the American Advertising Federation (AAF), the local Ad Club phase is the first of a three-tier, national competition. Concurrently, all across the country, local entrants vie to win ADDY Awards - recognition as the very best in their markets. At the second tier, local ADDY winners compete against winners from other local clubs in one of 15 district competitions. District ADDY winners are then forwarded to the third tier, the national stage of the American Advertising Awards. Entry in your local Ad Club competition is the first step toward winning a national ADDY.
Entries must be submitted online by 5:00 pm EST 1/29/2021
- All work entered in the American Advertising Award competition must have first appeared in the media between January 1 and December 31, 2020.
- With the exceptions of Public Service Advertising and Advertising Industry Self Promotion categories, work entered must have been the result of paid creative services and media placement in the normal course of business (excluding student entries).
- Entries must be submitted in the CBSA, DMA or MSA where the work was created (as defined by Arbitron or Nielsen for your local market). In the event that there are entrants located in markets not served by a local American Advertising Award affiliated show, the acceptance, processing, judging, forwarding and fees of those entries will be decided by the governing body of the district in which the entrant is located.
- NO PHYSICAL ENTRIES THIS YEAR. If you are submitting a project into a category that is inherently better judged as a physical entry (sales kit, mailer, packaging, etc) please consider taking photos and or videos of your printed material to accompany your entry which showcase the quality and construction of your entry.
Professional (AAFMiami member)
- Single Entry: $100
- Campaign: $150
- Single Entry: $175
- Campaign: $225
- Single Entry $40
- Campaign: $60
LATE ENTRY FEE AFTER January 29th - Feb 5th
Additional $25 per entry.