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Returning Entrants: click here to access your past submissions or select a category from above to make an additional entry.

Judging for the American Advertising Awards will be conducted online.

In some categories, entrants are allowed and/or required to upload additional digital examples of an entry. This is intended to provide more appropriate content for the judges.

Please carefully follow all online submission guidelines provided within the entry system, to ensure that your work is properly represented during all three tiers of the American Advertising Awards competition.

 

Welcome to the AAF Wisconsin American Advertising Awards Competition!
 

All entries must be submitted by Friday, January 22, 2027, at 11:59 PM. No physical entries are required this year for entry.

Winners will be announced at our virtual spring event.

 

What awards can you win?

  • Gold ADDY - recognition of the highest level of creative excellence.
     
  • Silver ADDY - entries that are also considered outstanding.
     
  • Judges' Choice - each judge has the opportunity to recognize an entry they found well done and intriguing in some way.
     
  • Best of Show - The top overall entry by score and judges' input. 
     
  • Mosaic Award - Recognizes high-scoring work that has a unique vision that gives viewers a broader understanding of the BIOPIC, LGBTQIA+, and Disability communities; and promotes equity and inclusion. 
     
  • Jim Rivett Award of Excellence - This award honors an entry completed pro-bono based on creativity, community, and impact.  

 

What happens if I win?

Winners will be notified via the email provided at entry (please make sure this is up-to-date) by mid-February. We will celebrate all our winners at our virtual March awards show.

Local Competition Gold ADDY Winners are forwarded to the District competition, where entrants compete against winners from Wisconsin, Minnesota, North Dakota, and South Dakota. District Gold winners are then forwarded to the third tier, the National American Advertising Award competition.

If you win a Silver ADDY at our Local Competition, you have the option to pay a forwarding fee by March 1, 2027, to be forwarded to the District competition.