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American Advertising Awards 2018/2019

Online Entry and Judging Software

Don't have an account? Choose an entry category below to begin.

Returning Entrants: click here to access your past submissions or select a category from above to make an additional entry.

The American Advertising Awards, home of the ADDY® Award, is one of the industry's largest creative competitions, attracting nearly 35,000 professional and student entries each year through competitions offered through local AAF clubs. The mission of the American Advertising Awards is to recognize and reward the creative spirit of excellence in advertising.

Conducted annually by the American Advertising Federation (AAF), the local Ad Club phase is the first of a three-tier, national competition. Concurrently, all across the country, local entrants vie to win ADDY Awards - recognition as the very best in their markets. At the second tier, local ADDY winners compete against winners from other local clubs in one of 15 district competitions. District ADDY winners are then forwarded to the third tier, the national stage of the American Advertising Awards. Entry in your local Ad Club competition is the first step toward winning a national ADDY.

For more information, you can access the updated Student & Professional Rules & Categories here.

 

Drop-Offs

We have 2 drop off dates. 

Entry forms and physical entries needs to be dropped off: Tuesday, December 18th 2018 or Friday, January 4th, 2019 from 9 a.m. - 4 p.m.   Please contact Andrea if special arrangements are needed. 

 

Ad Club's Office

4818 Washington Blvd

St Louis, MO 63108

 

If you have any additional questions, please contact Andrea Spurlock, Director, at director@adclubstlouis.org or 314.231.4185. 

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There are some steps required to make sure your work is kept in good shape, properly labeled, judged correctly, and you get proper credit. **Clear envelopes are not required but are preferred.  Clear envelopes are available free of charge by the Club.  Contact director@adclubstlouis.org** 

 

Guidelines

Print Entries

Detach the category/entry number labels from the entry form generated when you submitted your entry information online.  Firmly attach one category/entry number label to the upper right-hand corner of the back of the actual entry.  Place the rest of the entry form in the envelope. Attach a second copy of the complete entry form on the face of the envelope.  ALSO UPLOAD 1 HIGH RESOLUTION COPY WITH THE ENTRY.

Three-dimensional (3-D)

Items should be enclosed in a container that has the entry form affixed to the outside top.  Attach one of the category/entry number tags on the bottom of the item itself.  Attach a second copy of the complete entry form on the face of the container.  

Campaign Entries

Entries may be handled in the same manner as above, placing the campaign inside an appropriately sized envelope. Label EACH piece with a category/entry number on the back in the upper right-hand corner. Indicate on each label “1of 2” or “2 of 2”, etc.   Place the rest of the entry form in the envelope. Attach a second copy of the complete entry form on the face of the envelope. ALSO UPLOAD 1 HIGH-RESOLUTION COPY OF THE CAMPAIGN ONLINE.  

Mixed-media Campaign 

All components of must be entered together in a large 20” x 30” envelope or one that allows for all pieces to remain together. Label EACH component with the number of the total components for each campaign, (#1 of 9, #2 of 9, #3 of 9, etc.)  Place the rest of the entry form in the envelope. Attach a second copy of the complete entry form on the face of the envelope.  ALSO UPLOAD 1 HIGH RESOLUTION COPY WITH THE ENTRY.

A Single Medium Campaign

Are no less than two and no more than four total pieces in the entry. A Mixed/Multiple Media campaign has two or more executions spread over two or more media. There must be a minimum of two media used, but no more than six. There can be no more than four ads per medium, with a maximum number of nine total pieces in the entry. 

Radio/TV/Video 

Please upload MP3/MP4 online with each entry for video, television and radio entries. Please print an entry form for each entry.   

Website and All Online Entries

Please submit the URL addresses.   

 

For more information, you can access the updated Student & Professional Rules & Categories here.

We are also pleased to announce that we have designed a new “help desk” page just for the American Advertising Awards.

 

Entry Fees & Check-list

Fees:

·       Single Entries - $90/Members and $155/Non-Members

·       Campaign Entries - $130/Members and $230/Non-Members

·       Student Entries: Single Entries -$40/Members and $80/Non-Members

·       Student Campaign Entries - $50/Members and $100/Non-Members

 

All Entries Must:

·       Be entered online prior to drop-off

·       Be pre-paid

·       Meet all eligibility and deadline requirements

·       Be entered in the correct category and be correctly identified

·       Include a complete entry form

·       Include a complete signed manifest form

·       Conform to defined submission requirements

·       Conform to all copyright laws

 

Any entrant who is not a member and wishes to receive the member pricing by joining must pay 2018 dues. 

Winning print entries need to be mounted for our ADDY® Award Show on Thursday, February 21, 2019.  In order to have the winning entries mounted to the satisfaction of the winning entrant, we will ask you to send a mounted version to the club.  As in the past, you will receive notification of entries that have won either an ADDY® or Certificate of Excellence.  When you receive that letter it will be your responsibility to submit the honored work mounted for display at the ADDY® show. If you have any questions, contact Andrea at director@adclubstlouis.org.  

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